WiFi Marketing & Customer Intelligence Platform
Guest WiFi marketing & WiFi analytics tools for franchise restaurant and retail chains to measure offline customer behavior, build clean customer databases, re-market to customers & track offline attribution.
Trusted by thousands of restaurants and growing fast.
A No-Brainer For Anyone
“We’re extremely pleased with the wealth of customer data that we’re able to gather, at a very attractive price. In addition, we’re able to communicate our new product promotions by using the landing page as a digital billboard. A “no-brainer” for anyone working with limited Marketing $$.”
~ Bob Cross, Vice President of Operations
Atlanta Bread Company
Bloom Intelligence goes above and beyond.
“They have always been attentive through whatever needs and questions we have. They go above and beyond to make sure our team and customers stay connected while helping us with our marketing efforts.”
~ Matt Thompson, Managing Partner
Great, Personalized Customer Service.
“Our company uses Bloom Intelligence as a WiFi log-in service and we really like what they do. They offer great personalized customer service. The analytics are extremely useful and the aesthetic in the marketing scheme homepage is great once the guest logs into WiFi with some options to market specifics for the business or post beautiful photography. Highly recommend.”
Amazing analytics tools.
“This is an integral part of our local store marketing program. We use the e-mails we collect to tell our existing customers about various promotions, specials and discounts, and the analytics tools are amazing at capturing and displaying smart device activity in and around our store.”
~ Ron Murray
Atlanta Bread Company
Working with them has been great!
“We’ve been using Bloom Intelligence for our business for a few years now, and it’s been really great! We started using them at one location, but have recently expanded into three more. They provide useful metrics to help us understand our customers better, and their customer service team has been really helpful anytime we’ve needed something. They continually make improvements to their product and easily keep you up to date on the changes. Working with them has been great!”
Howl at the Moon
Measure Customers' Behavior with WiFi Analytics
The Bloom Intelligence platform provides the best in class detailed location-based WiFi analytics that allow you to measure customer behavior in real time at your physical location – even if they don’t log into your guest WiFi!
As a result, it’s perfect for optimizing operations and for restaurant marketing and retail marketing, Bloom starts collecting presence analytics or anonymous location data such as dwell time, first time visitor, frequency and churn rate (plus many more sophisticated key performance indicators) as soon as a person walks into your location.
This allows multi-unit restaurant and retail operators to have transparency into customer behavior at their locations to optimize operations such as staffing. As a result, restaurant & retail marketers make all this customer analytics – behavior data actionable by creating automated marketing campaigns triggered by customer behavior such as a customer being at risk of not returning. All campaigns use WiFi analytics to sense when targeted customers return to their locations.
In addition, we can recognize and eliminate employee and vendor data from your key performance indicators, as well as constantly clean all customer data.
Quickly Build Clean Customer Databases
Bloom captures customer data including names, emails, phone numbers, zip codes, demographics, birthdays, and presence analytics via sensors, guest WiFi, online sources, social media, and other data capture mechanisms.
The Bloom Intelligence engine aggregates, cleans, and normalizes all customer data, along with detailed customer profiles into your CRM database. Imagine having the best, clean, detailed customer profiles numbering into the hundreds of thousands without lifting a finger!
Bloom’s WiFi marketing software does not sell or share your customer data. You can integrate your customers’ data in our out-of-the box integrations, or we can build custom integrations for you.
Turn all of your customer data into actionable customer insights to optimize operations and create automated marketing campaigns based upon your customers’ behavior. Learn how Bloom’s growth tools can power your growth!
Passively Build Detailed Customer Profiles
The Bloom customer analytics platform provides tools such as progressive profiling to start building customer profiles as soon as they walk in your door. Customer profiles include name, email, phone number, zip code, age, birthday and social media accounts, along with presence analytics data like time of day, day of week, dwell times of visits, and more.
Now that you are automatically building consumer profiles and a large clean database, we allow you to segment your database into groupings of customer profiles with similar characteristics or allow you to build buyers personas. You can then associate these lists or buyers personas to any campaign that you create allowing you to personalize your customers’ messaging.
Then, utilize your customer insight to personalize your customers experience, optimize your restaurant marketing strategy, and maximize your revenue per customer.
Intelligent Triggered WiFi Marketing
Bloom’s guest WiFi marketing and customer loyalty platform is behavior driven. For example, this lets you automate WiFi restaurant marketing and retail marketing campaigns based on the behavior of your customer even if they only log onto your guest WiFi only once!
If a customer logs into your guest WiFi network once, then comes back to your location on another visit, does not log into your guest WiFi, eats and then leaves, Bloom knows they left and can automate offers, surveys, and messages to your customer.
Among other valuable results, the Bloom marketing automation suite of tools can identify lost customers with machine learning, and automate an offer to go out to them at the right place & time to incentivize them to come back to your locations.
Our customers are saving up to 38% of their lost customers, automatically building positive online reviews, and much more. The best part? It is all automated.
Moreover, we track marketing attribution & ROI of all campaigns, down to someone walking back in your door. Now that’s smart WiFi marketing software.
White Glove Experience
We know time is money, and you’re busy running your business. At Bloom, we’re focused on providing the best world-class customer support.
As a result, your 100% dedicated Customer Success Manager will do all the heavy lifting for you, through implementation, training and ongoing support.
Our job is to make your job easy!