Bloom Intelligence Restaurant Marketing Platform
Grow Your Restaurants with Actionable Insights & Automated Marketing Tools
The Bloom Intelligence WiFi Marketing Automation and Customer Intelligence Hub is a powerful marketing platform for restaurants to grow their business. Bloom provides restaurant marketing professionals with actionable presence analytics and customer profiles to personalize their customers’ experience and optimize restaurant operations. The Bloom marketing hub allows you to automatically send offers, messages, and ratings based upon your customers behavior.
Powerful WiFi Analytics
Utilizing your guest WiFi access points, Bloom gathers anonymous customer data letting you know about who is visiting your establishment, how often they’re coming back, how long they’re staying, and much more – even if they never log into your WiFi.
Once a customer logs into your guest WiFi, their digital profile is captured and we create detailed customer profiles that include names, emails, phone numbers, zip codes, birthdays, and powerful presence analytics, including:
- Which location they visited
- Which offers they’ve received
- Which offers they have redeemed at you location
- Visits Per Period
- Churn Likelihood
- Dwell times
- Per-person averages
- Much more
Intelligent Marketing Platform
Bloom Intelligence also features a suite of powerful marketing tools that allow you to create real-time, automated behavior-driven restaurant marketing campaigns that engage, surprise and delight your customers like never before. The Bloom platform provides tangible attribution on every campaign you create. Save money and time as you improve your marketing efforts and results, save on advertising costs, and make better business decisions.
Build A Positive Online Reputation
We allow you to stay ahead of customer sentiment and stay proactive about your reputation by measuring your customer behavior in real time. Stop poor ratings before they reach popular rating sites. – i.e. TripAdvisor, Google, etc., and encourage good raters to post their experience online.
Restaurant Loyalty Program
Build a successful customer loyalty program for restaurants or integrate and make your current loyalty program more effective. Bloom tracks every device that enters your restaurant, whether it is logged into your guest WiFi or not. When a customer logs into your WiFi, their previous and future visit data is attached to their customer profile. Bloom utilizes advanced algorithm sets that include machine learning and predictive analytics to provide deep customer insight that can be used to create automated marketing campaigns to send messages, offers or surveys based upon your customers’ behavior on- or off-premise.
Track the effectiveness of all campaigns with our advanced attribution models that know when a customer receives a message, returns to your locations, and redeems your offers at your restaurants. Take the guess work out of restaurant marketing.
The restaurant industry is extremely competitive and restaurant marketing continues to be as difficult as ever. Bloom Intelligence can give you that necessary competitive edge by engaging your customers on a much more personal level.
Schedule your free demo today and see how Bloom can help your business grow.
Amazing analytics tools.
“This is an integral part of our local store marketing program. We use the e-mails we collect to tell our existing customers about various promotions, specials and discounts, and the analytics tools are amazing at capturing and displaying smart device activity in and around our store.”
~ Ron Murray
Atlanta Bread Company